CDE Launches Fandango Showtimes & Ticketing Widget
April 23, 2010 by Marc Fishman
Comcast Digital Entertainment has launched a Fandango powered showtimes and ticketing widget this week to promote Iron Man 2 on behalf of our partners at Paramount Pictures. The widget automatically displays movie showtimes for neighborhood theaters based upon zip code of the end user. Any showtime link can be followed for ticket purchases on Fandango. The widget was engineered on top of the data APIs the Fandango team uses to power their site as well as our iPhone and Blackberry mobile apps.
The widget serves within an IAB standard 300×600 unit and is now an official CDE product available to all of our partners. Our studio partners can use it to promote their film openings, and other brands can use the widget to align themselves with a fun night out at the movies. Visit one of our publishers to see the widget to purchase advanced tickets for Iron Man 2 before it sells out!
Tags: Blackberry, Fandango, iPhone, Iron Man 2, Paramount Pictures, showtimes, tickets